Home » Design Matters: Packaging 01: An Essential Primer for Todays Competitive Market by Capsule
Design Matters: Packaging 01: An Essential Primer for Todays Competitive Market Capsule

Design Matters: Packaging 01: An Essential Primer for Todays Competitive Market

Capsule

Published
ISBN : 9781592533428
Paperback
192 pages
Enter the sum

 About the Book 

The nuts and bolts of effective package designThe design bar is at an all-time high for those brave enough to participate in the industry. Todays designers must be clear on all the steps necessary to create work that stands out in an increasinglyMoreThe nuts and bolts of effective package designThe design bar is at an all-time high for those brave enough to participate in the industry. Todays designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but also strategy-driven and smart.This book focuses on developing, creating and implementing package designs, while others in the series dissect brochures, logos, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.